SHE READS TRUTH
Bible reading plans to help people read and understand God’s Word.
IN may of 2019, I was invited to join the SHE READS TRUTH Team as their creative director.
I led a team of 5 in-house designers and also a remote team of developers. Collaborated with fellow directors and executive team members. Creative Direction on all print projects. Directed photo and video shoots on a weekly basis. Produced the weekly She Reads Truth podcast (4 million+ downloads). Handled all digital desktop, iOS and Android properties. Managed freelancers.
What I did:
Creative Direction for 32 printed study books per year
Produced over 100 podcast episodes
Shot and edited all marketing videos
Designed and oversaw iOS and Android apps
Designed and maintained main website (SheReadsTruth.com)
Designed and maintained Shopify website (ShopSheReadsTruth.com)
Led a team of 5 designers + 4 devs
Team development
Project management and budgeting
Creative Direction for social media graphics
Creative Direction for email campaigns
Creative Direction on all book and marketing photo shoots
Location and model scouting
Worked directly with executive team
Brand videos
Before my time as Creative Director at She Reads Truth their marketing videos were rough iPhone videos with no real strategy behind them. I was able to shoot and edit many brand videos in my time there. We saw an immediate spike in engagement.
ECOMMERCE WEBSITE
The SHE READS TRUTH website is a custom site built on Shopify
I design websites using Figma and also lead designers that use Figma, Shopify, Webflow and Wordpress. I prefer Shopify for eCommerce websites but can adapt to any industry standard platform.
IOS + ANDROID APP
Designed with the She Reads Truth and He Reads Truth community in mind, the She Reads Truth Bible + Devotional app is a beautiful, functional, and accessible Bible-reading tool created to help women from around the world to connect with God's Word and each other, anytime and anywhere. Whether your Truth time comes in the early morning before the world wakes, during a lunch break at your desk, or in the middle of the night with a baby in your arms—the She Reads Truth app brings your quiet (or not so quiet) time to you, right where you are.
App Features:
- Gorgeous, user-friendly layout and design
- Full-text Bible in multiple translations
- Free and paid Bible-reading plans, with new content added daily & full-access, monthly auto-renewable subscription available
- Ability to highlight, bookmark, share, and take notes as you read
- User accounts allow you to customize your experience and keep your notes and highlights safe
- Real-time commenting that syncs with the She Reads Truth web site
- Beautiful, shareable images featuring content from the daily readings
- Free, downloadable lock screens for your phone (an excellent tool for Scripture memorization!)
- Customizable notifications to remind you to read Truth at your ideal time of day
- Free "Bible In A Year" reading plan that tracks your progress as you go
- Bible search function
- Settings for font size, preferred Bible translation, red letter function, and nighttime display
It was my duty to design and update the existing She Reads Truth and He Reads Truth iOS and Android app. I led the remote developer team on monthy updates and new UX/UI roll outs. The app was a companion to the weekly study books.
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